A tool to freeze a moment and a memory
Book Excerpt: “Now we live in a place and age I refer to as the Democracy of Digital. Technology has eliminated the basement darkroom and the whole notion of photography as an intense labor of love for obsessives and replaced them with a sense of immediacy and instant gratification. Shoot the picture; look at the picture. Shoot and look, shoot and look. If it doesn’t look good, shoot again. And again . . . and again. It’s just reusable ones and zeroes now, not frames of film winding around in a cassette, each cassette with a processing price tag.”
“You found during your research that digital photography is a fast-moving river; you just have to jump in at some point and start swimming. No more waiting to see if a new model is coming out next month. You already know it is, and it will have 20 or 30 million more pixels than the model you bought today. No matter. You now have a camera, which is this miracle device you’ve been longing for, a tool designed to catch, record and interpret light. To freeze a moment and a memory. And this magical instrument can go with you everywhere.”~Joe McNally from his book The LIFE Guide to Photography.